Customer Reports (8087)

Free Time (1549)

Media, Books And Stationery (2495)

Technology/Telecoms (1508)

Description

Supplying the many comprehensive and information that is up-to-date analysis associated with online dating sites market, in addition to behaviours, choices and practices associated with the customer.

Mintel gets the answers you’re trying to find

Exactly what are the challenges that are key the industry? That is the buyer and exactly just just just what do they need? Where would be the possibilities, where will be the dangers and just just exactly what lies ahead?

Covered in this report

The report covers the internet industry that is dating including internet sites and apps. Nonetheless, it doesn’t concentrate on ‘adult’ web web web web sites (such as for instance adultfriendfinder), which promote by themselves as helping people fulfill for sex and frequently have actually explicit intimate imagery.

What you should understand

Online dating sites is a securely founded method of fulfilling times and lovers, with little to no stigma now surrounding the training. Some 27% of individuals used a online dating sites solution, increasing to 47% among 18-34 12 months olds. Some 13% of grownups also have compensated to make use of a website/app that is dating. Some are nevertheless resistant to use dating that is online when searching for a partner, mainly due to a continuing choice for fulfilling some body in individual.

Expert analysis from an expert on the go

Compiled by Rebecca McGrath, a respected analyst in the Media sector, her considerable knowledge provides in-depth commentary and analysis to emphasize present trends and include expert context into the figures.

Numerous apps are going from the gamified swiping function that drove Tinder’s appeal and aided bring online dating sites in to the conventional. Rather, focus is coming back to assisting make significant personality-based connections, with all the aid of increasingly advanced intelligence that is artificial McGrathSenior Media Analyst

Whats Included?

• Executive Overview
• Infographic Overview
• Interactive Databook
• Report PDF
• PowerPoint Presentation
• Previous Editions

• What you should understand
• Goods covered in this Report

• The marketplace
• Match completes acquisition that is full of
• Bumble and Match butt minds in front of prospective IPO
• Dating apps come under fire over son or daughter security
• Establish innovation and activity
• Facebook launches dating service
• Grindr launches initiative to challenge discrimination
• Manchester City lovers with Tinder
• The buyer
• One out of 10 utilized a totally free dating website/app within the last year
  • Figure 1: usage of free dating websites/apps,
• • Figure 2: Use of paid websites/apps that are dating
• Most are making use of numerous dating that is online
  • Figure 3: wide range of free relationship websites/apps used in the very last year
• • Figure 4: wide range of compensated relationship websites/apps found in final one year,
• Significantly more than a 3rd of online daters haven’t met some body
  • Figure 5: Met partners that are new times via free dating websites/apps,
  • Figure 6: Met brand brand new partners or times via compensated dating websites/apps,
• Choice for meeting in individual biggest roadblock for internet dating
  • Figure 7: grounds for maybe not making use of dating websites/apps,
• The majority are interested in long-lasting relationships
  • Figure 8: duration of relationships interested in on dating websites/apps,
• Dating websites/apps must be attentive to views that are evolving sex identification
  • Figure 9: Gender to locate on dating websites/apps,
• Family/friend recommendations will be the most important factor motivating site selection that is dating
  • Figure 10: good reasons for selecting dating websites/apps,
• Stricter banning policies is primary desire from users
  • Figure 11: Features thinking about dating websites/apps providing, positioning,
• That which we think
  • Increasingly advanced AI starts home for better matches and advice asian roses that is personalised
  • The important points
  • The implications
  • Online dating services should consider managing present interactions before including video clip
  • The important points
  • The implications

  • Match completes acquisition that is full of
  • Bumble and Match butt minds in front of possible IPO
  • Dating apps come under fire over youngster security
  • App stores place force on online dating services over suggestive imagery
  • White Label Dating provides brand new income deal to attract lovers
  • More collaborative efforts built to protect online daters

  • Match completes acquisition that is full of
  • Bumble and Match butt minds in front of possible IPO
  • Are online daters moving forward from gamified swiping?
  • New app Crown leans into gamification
  • Dating apps come under fire over youngster security
  • App stores place force on online dating services over suggestive imagery
  • Ashley Madison’s success shows the brand name energy of a valued internet dating solution
  • White Label Dating provides brand new income deal to attract lovers
  • More collaborative efforts meant to protect daters that are online

  • Facebook launches dating service
  • Tinder changes algorithm that is ranking
  • Grindr launches initiative to challenge discrimination
  • Manchester City lovers with Tinder
  • Bumble allows users spend to improve their profile

  • Facebook launches dating service
  • Tinder changes algorithm that is ranking
  • Grindr launches initiative to challenge racism
  • Manchester City lovers with Tinder as more brands look to utilise marketing potential of internet dating
  • Bumble allows users spend to improve their profile